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@google rebrand AGAIN! Finally its suitable/flexible 4 the diversity of its biz #SEO #Google

Google has changed its typeface for the 6th time in just under 20 years, less than a month after the major restructuring of the company that gave rise to Alphabet

Basically, Google has made a top to bottom brand standard. This is fundamentally a detail created to help with consistency over all teams taking a in an extensive variety of uses. This included aides for screen and print – for everything from the now responsive Logotype, to the crisply vivified ‘Google Dots’ that highlight a user’s knowledge or activities. They even considered how this was actualised over all sub brands and items including the likes of Google Maps and Google Plus.

 

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